The SEO “Sprint” Methodology

A simple alternative to ineffective, expensive, long term SEO contracts. Pay for what you need, nothing more.

Short, efficient seo campaigns

The Foundation Sprint

Duration: 4 weeks

  • Technical review + improvements

  • Analytics scrub + fixes

  • Full site content audit

  • Comprehensive SEO Strategy
  • Implementation session

The Content Sprint

Duration: 4 weeks

  • Content strategy

  • Pillar topic identification

  • Keyword research

  • Content brief creation

  • Content creation

The Link Sprint

Duration: 4 weeks

  • Full link scrub + audit

  • Target link type identification

  • Target page identification

  • Email outreach + management

  • Link acquisition + tracking

The problem with SEO and content marketing is that we’ve come to accept uncertainty and waste as unchangeable realities of our work.

We often end up waiting six months or a year or even more to determine whether a piece of content will reach Page One in the search rankings. Writing dozens of pieces of content and hoping that at least a couple of them will generate traffic.

Constantly creating content across lots of different topics because we don’t know which ones will engage the customers we want.

We spend and spend on paid strategies because they are the only reliable generators of traffic.

Crossing our fingers and hoping that at least some of the multiple campaigns we’re running will result in leads.

Search Shack is here to show you that the pain you are experiencing no longer has to be part of your daily routine. You don’t have to wait to see whether your content performs. You don’t have to throw good money after bad tactics. You don’t have to guess or follow your gut about what topics to write about or how to structure your content to ensure deep engagement.

What you need is a methodology that tells you which data to use, how to make sense of it, and how to use it to determine quantifiable, defensible action steps.

SEO Sprints is that methodology.

Marketing Expert | Alex Johnson
Alex Johnson

Expert SEO Consultant

Need help choosing a Sprint?

Our clients get results

116% traffic increase

Showing an increase in organic traffic for a B2B WordPress website following our Foundation Sprint seo campaign.

organic traffic increased
Increase in organic keywords on page 1 of Google

30+ top ranking keywords

Growth in organic keywords ranking on page 1 of Google by 171% using our Content Sprint.

85% increase in backlinks

147 unique pages linking back to content within client’s website with Link Sprint campaign.

Link building

Frequently Asked Questions

Sprints are short periods of time during which our team works to accomplish a specific amount of work. Sprints allow for projects and campaigns to be more manageable, making it easier to deliver them faster and more often.

Sprints set a pre-determined time for work to be completed. As a client, you have a start date, an end date and you know exactly what work we will be carried out. This is a vast difference from traditional “SEO Agencies” who want a monthly retainer and you have no idea what they do if anything at all.

New clients typically receive the baseline Strategy Sprint , two or three Content Sprints, and a Link Sprint. Our returning clients, come back once or twice a year for Content and Link Sprints.

We do not have any contracts. The sprints are completed quickly, so there’s no need for long-term contracts.

A sprint can be considered a standalone service. We are, however, frequently hired by clients for multiple sprints throughout the year. In order to continue growth, the content sprint is usually completed two – four times per year.

This depends on the size of your website and your requirements that you give us in the initial discovery call. The discovery call gives us an idea of the scope of work needed to be completed throughout the 12 week timeframe, to get your business where you want it to be.